{"id":32544,"date":"2019-11-14T16:53:29","date_gmt":"2019-11-14T21:53:29","guid":{"rendered":"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/?p=32544"},"modified":"2019-11-15T13:24:26","modified_gmt":"2019-11-15T18:24:26","slug":"sidekick-creative-moves-its-shop-into-space-on-the-second-floor-of-the-shirt-factory","status":"publish","type":"post","link":"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/2019\/11\/sidekick-creative-moves-its-shop-into-space-on-the-second-floor-of-the-shirt-factory\/","title":{"rendered":"Sidekick Creative Moves Its Shop Into Space On The Second Floor Of The Shirt Factory"},"content":{"rendered":"
\"\"
Will Fowler, Cara Greenslade, center, and Grace Kelly at Sidekick Creative.<\/figcaption><\/figure>\n

By Jennifer Farnsworth
\nWith a growing business, the addition of an employee and overall need to increase the space in which their creativity can flourish, the Glens Falls business Sidekick Creative decided it was time to leave its Main Street location. The business has new quarters on the second floor of the Shirt Factory, at 21 Cooper Street, Suite 22, in Glens Falls. The refurbished commercial building is a few blocks from downtown.
\nSidekick Creative partner and business director Cara Greenslade said the new space fits their needs better. They have been able to easily settle into their new home. She said the overall vibe of the location inspires creativity.
\n\u201cWe had been subletting a small space in downtown Glens Falls for our first couple of years from Behan Communications. While their offices are beautiful and we loved being downtown, we outgrew the space when we hired our first employee this past April,\u201d said Greenslade. \u201cWe\u2019ve always talked about having a large open space that we could make our own and moving to The Shirt Factory offered us just that and more.\u201d
\n\u201cWe have a big open studio with original hardwood floors, high ceilings and huge windows that let in a ton of natural light. While we\u2019re not right downtown anymore. It\u2019s just a short walk away and the building has a community of creativity all its own,\u201d she said.
\nGreenslade is business partners with Kelli Germain and Will Fowler, who together started Sidekick in April 2017 after working for a few years at a local ad agency. They all share a passion for design and decided to open the business after taking a course together. Their design studio focuses on branding, illustration, and photography.
\n\u201cOur team\u2019s skill sets and strengths are different, yet dovetailed. Our varied backgrounds and disciplines allow us to think big picture while focusing on the smallest of details; to foster out-there ideas and straightforward business decisions. We strive to work to our strong suits, which makes us efficient and keeps us passionate. We are small, but mighty and we\u2019re stronger when we work together,\u201d said Greenslade.
\nThe studio has a solid base of clients who they work with on both long- and short-term projects. Greenslade said they have clients all across the country and are looking into opening a Saratoga office.
\n\u201cWe do a lot of work in the horse racing industry but most of those clients are out-of-state, so we really want to dive into Saratoga horse racing scene. Also, we just got word today that we are officially certified as a Women Business Enterprise in New York state, so we\u2019re really excited at the opportunity to work with more state agencies and state-funded organizations,\u201d she said.
\nGreenslade said Sidekick is not only looking to build on their own success, but they want to see the communities they serve prosper as well.
\n\u201cOur continually growing team began when three multitalented friends had big dreams to create designs with impact. As a small business of our own, we\u2019re passionate about seeing other businesses thrive,\u201d said Greenslade.
\nTo learn more about Sidekick Creative visit www.sidekickcreative.us.<\/p>\n","protected":false},"excerpt":{"rendered":"

By Jennifer Farnsworth With a growing business, the addition of an employee and overall need to increase the space in which their creativity can flourish, the Glens Falls business Sidekick Creative decided it was time to leave its Main Street location. The business has new quarters on the second floor of the Shirt Factory, at […]<\/p>\n","protected":false},"author":196,"featured_media":32545,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"yoast_head":"\r\nSidekick Creative Moves Its Shop Into Space On The Second Floor Of The Shirt Factory - Glens Falls Business Journal<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/2019\/11\/sidekick-creative-moves-its-shop-into-space-on-the-second-floor-of-the-shirt-factory\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Sidekick Creative Moves Its Shop Into Space On The Second Floor Of The Shirt Factory - Glens Falls Business Journal\" \/>\r\n<meta property=\"og:description\" content=\"By Jennifer Farnsworth With a growing business, the addition of an employee and overall need to increase the space in which their creativity can flourish, the Glens Falls business Sidekick Creative decided it was time to leave its Main Street location. 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