{"id":38667,"date":"2025-11-18T13:19:51","date_gmt":"2025-11-18T18:19:51","guid":{"rendered":"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/?p=38667"},"modified":"2025-11-18T13:19:51","modified_gmt":"2025-11-18T18:19:51","slug":"panelists-express-optimism-for-2026-as-washington-county-tourism-and-spending-show-steady-growth","status":"publish","type":"post","link":"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/2025\/11\/panelists-express-optimism-for-2026-as-washington-county-tourism-and-spending-show-steady-growth\/","title":{"rendered":"Panelists Express Optimism For 2026 As Washington County Tourism And Spending Show Steady Growth"},"content":{"rendered":"
\"\"
From left to right Economic Development Coordinator Laura Oswald, county Administrator Melissa Fitch, Budget Officer Brian Campbell, ARCC President and CEO Tricia Rogers and Board of Supervisors Chairman Robert Henke.
Paul Post<\/figcaption><\/figure>\n

By Paul Post<\/p>\n

\u00a0<\/span>Slow, steady tourism growth is one of the best options for achieving sustained economic development in Washington County, officials say.<\/p>\n

Events such as the Greenwich Lighted Tractor Parade on Saturday, Nov. 22, Scottish Games in Argyle and Whitehall\u2019s new Sasquatch Festival attract people from outside the area who support small business that keep small towns and villages vibrant.<\/p>\n

\u201cAre we going to see the likes of a Micron or Regeneron in Washington County? Probably not,\u201d said Laura Oswald, county economic development coordinator. \u201cEconomic development has pretty much happened under tourism initiatives. What we have out there is phenomenal. To my mind you grow what you have. We have open space, we have natural resources. For somebody living in a city, to have an experience going to a rural area is marketable.\u201d<\/p>\n

\u201cHeck yeah, people want to come here,\u201d she said.<\/p>\n

<\/span><\/span><\/strong><\/span><\/b>Oswald, Budget Officer Brian R. Campbell, county Administrator Melissa Fitch and Board of Supervisors Chairman Robert Henke discussed this and other issues during a Nov. 10 \u201cState of Washington County\u201d program hosted by Adirondack Regional Chamber of Commer at the Sandy Hill Arts Center in Hudson Falls.<\/p>\n

Dozens of area business and civic leaders attended the event.<\/p>\n

A decade or more ago, many supervisors didn\u2019t grasp tourism\u2019s potential and the county still doesn\u2019t have a dedicated budget for tourism or economic development.<\/p>\n

\u201cBut the mindset\u2019s changed,\u201d county Administrator Melissa Fitch said. \u201cWe need people to visit the county and we need to give them resources so the county can continue to grow.\u201d<\/p>\n

At present, the county gets about $120,000 annually in the form of Airbnb short-term rental tax revenue, all of which is used to promote tourism along with about $50,000 from the state\u2019s I Love NY program.<\/p>\n

Until now, Vrbo hasn\u2019t paid such fees, but new legislation signed by Gov. Kathy Hochul requires all short-term rental platforms marketing overnight stays on the internet to pay such tax.<\/p>\n

\u201cWe are conservatively estimating that with Vrbo especially, the total will increase revenue $60,000 to $70,000,\u201d Oswald said.<\/p>\n

This pales in comparison to the large sums Warren and Saratoga counties spend to promote tourism, but should provide a significant benefit nonetheless, she said.<\/p>\n

Washington County Fair is the state\u2019s third largest county fair, attended by more than 100,000 people annually, and seasonal attractions such as Maple Weekends and apple picking at places such as Hick\u2019s Orchard in Granville draw visitors from far and wide.<\/p>\n

Fitch praised Oswald\u2019s office for making the most of every tourism dollar it gets.<\/p>\n

A new 2026 calendar produced in cooperation with local historians touts many of the famous people, places and landmarks in Washington County that contributed to the nation\u2019s growth, as America prepares to celebrate its 250th birthday next year.<\/p>\n

Entitled \u201cHistory Happened Here,\u201d it encourages people to visit local museums such as the Pember in Granville and learn about figures such as Hebron native Samuel Nelson who served on the United States Supreme Court.<\/p>\n

A separate full-color flyer with a map of the county lists and invites people to visit the county\u2019s many parks and hiking trails, explore its villages and enjoy numerous stops on craft beverage, cheese, antique and fiber trails. Arts studios and stage productions are also promoted.<\/p>\n

\u201cWe have extremely resourceful employees at the county,\u201d Fitch said. \u201cThey\u2019re used to doing much with little. They have to.\u201d<\/p>\n

\u201cWe shouldn\u2019t undersell tourism,\u201d Henke said. \u201cThat may be our best industry.\u201d<\/p>\n

And it\u2019s especially vital now as the county struggles with difficult fiscal challenges primarily caused by unfunded state mandates, he said.<\/p>\n

Medicaid alone costs the county $222,000 per week. Skyrocketing health insurance costs and a raise in the retirement program rate are also burdensome.<\/p>\n

In addition, Henke said homelessness across the state is up 200 percent.<\/p>\n

\u201cThe law says we\u2019ve got to take care of them when they walk in the door,\u201d he said. \u201cBeing housed is a civil right, but we\u2019re (the state) only going to pay you 25 percent of what it costs.\u201d<\/p>\n

The county has no Code Blue shelters, which some supervisor disapproved several years ago, so people are put up in motels costing more than $100 per night, plus transportation. \u201cThat\u2019s our only alternative in Washington County,\u201d Henke said. \u201cThese things hit us all at once.\u201d<\/p>\n

The county is expected to adopt a $143 million budget for 2026 with a nearly 17 percent tax levy increase.<\/p>\n

No layoffs are anticipated, but Campbell said about 60 positions that are vacant or soon to be vacant because of retirement won\u2019t be filled. \u201cIt\u2019s going to take a lot of restructuring,\u201d he said.<\/p>\n

\u201cYou have to want business, you have to want change or taxes will go up,\u201d Fitch said. \u201cWe\u2019ve got to make Washington County a place we can all afford to live.\u201d<\/p>\n

Henke said the best quick-fix for economic development would be a big-box store such as Walmart, which had considered putting stores in Whitehall and on Dix Avenue in Kingsbury at the site of the old Dix Drive-In Theater. But in both cases, local small business owners fought the idea because of potential impacts on their stores, he said.<\/p>\n

Instead, Walmart built a Supercenter about two miles away from Kingsbury, off Quaker Road in Queensbury. The store employs more than 100 people and generates tens of thousands of dollars in sales tax revenue.<\/p>\n

\u201cIt makes me sick every time I drive by it,\u201d Henke said.<\/p>\n

Oswald said improved infrastructure is a critical need for promoting economic development. \u201cMost people live in villages, but most of our small villages do not have wastewater,\u201d she said. \u201cThat has very badly affected the ability to grow in places like Salem and Argyle.\u201d<\/p>\n

A developer wants to put new housing in Salem, but can\u2019t because of prohibitive infrastructure costs, she said.<\/p>\n

On a more positive note, however, Oswald said Hudson Headwaters recently opened a new facility in Salem that not only serves the local public, but some residents of neighboring Vermont as well. \u201cWe want to bring money in from out of state,\u201d she said. \u201cThe more of that we can do the more impact it has.\u201d<\/p>\n

Officials also discussed the fate of Great Meadow Correctional Facility in Comstock, which closed a year ago this month. Hundreds of corrections officers had to transfer, find new employment or lost jobs altogether.<\/p>\n

Prospects for repurposing the property are slim to none.<\/p>\n

\u201cIt\u2019s going to take a constitutional amendment to use it for anything other than a prison, which would be very hard to get through,\u201d Henke said.<\/p>\n

A portion of Washington County lies within the Adirondack Park. By law, \u201cthat means the state cannot sell or reuse any parcel of more than 100 acres other than for its original purpose without legislation,\u201d Oswald said. \u201cEven if Empire State Development wants to redevelop it, they can\u2019t without state legislation. Unfortunately, it\u2019s out of our hands.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

By Paul Post \u00a0Slow, steady tourism growth is one of the best options for achieving sustained economic development in Washington County, officials say. Events such as the Greenwich Lighted Tractor Parade on Saturday, Nov. 22, Scottish Games in Argyle and Whitehall\u2019s new Sasquatch Festival attract people from outside the area who support small business that […]<\/p>\n","protected":false},"author":89,"featured_media":38668,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-38667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news"],"yoast_head":"\r\nPanelists Express Optimism For 2026 As Washington County Tourism And Spending Show Steady Growth - Glens Falls Business Journal<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.glensfalls.com\/glensfallsbusinessjournal\/2025\/11\/panelists-express-optimism-for-2026-as-washington-county-tourism-and-spending-show-steady-growth\/\" \/>\r\n<meta property=\"og:locale\" content=\"en_US\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Panelists Express Optimism For 2026 As Washington County Tourism And Spending Show Steady Growth - Glens Falls Business Journal\" \/>\r\n<meta property=\"og:description\" content=\"By Paul Post \u00a0Slow, steady tourism growth is one of the best options for achieving sustained economic development in Washington County, officials say. 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