Adirondack Brewery Releases First Non-Alcoholic Beer, “Northern Altitude, N.A.”

Adirondack Brewery has announced the release of its first non-alcoholic beer, Northern Altitude (N/A), a refreshing beverage that captures the essence of a juicy IPA. With a slight bitterness and a touch of lactose for added mouthfeel, Northern Altitude is designed to be highly drinkable.

Crafted with a blend of premium malts, including Pale, Crystal, Red Wheat, Flaked Oats, and Cara Pils, and complemented by a hop profile featuring Mosaic, Alora, and Citra, Northern Altitude delivers a flavorful experience that does not compromise on taste. This launch comes at a time when the non-alcoholic beer market is experiencing significant growth. In 2024, the Brewers Association reported that NA beer sales experienced a significant rise, with scan dollar sales increasing by over 30 percent year-over-year.

Adirondack Brewery Owner John Carr emphasizes the brewery’s commitment to innovation, stating, “Our brewers are always working to put out great products for all beverage drinkers. With Northern Altitude, we are excited to offer something fresh that aligns with current trends while maintaining the quality our customers expect.”

Now celebrating a quarter of a century in Lake George, Adirondack Brewery has repeatedly positioned itself ahead of trends in the beer industry having been a pioneer of craft beer in New York when opening in 1999.

Adirondack Brewery Production Manager Ryan McDermott said, “This is our first go at it and we’re very excited about how it turned out. Making the beer is a little bit tricky. As brewers, we typically let yeast do its thing. In this instance with non-alcoholic beer, you’re kind of manipulating the yeast and PH so that you’re not getting all of that alcohol into the product itself. You still have the fermentation but without that alcohol. Controlling that aspect of it was fun to play with.”

Adirondack Brewery continues to expand its offerings, Northern Altitude (N/A) stands as a testament to the brewery’s dedication to meeting the diverse preferences of its clientele.