Courtesy Aviation Mall
The 2020 holiday season is already a year like no other, which is why Aviation Mall is announcing new hours and initiatives to make the season safe and memorable for everyone, mall officials said.
Earlier this year, retail marketing experts accurately predicted that retailers would encourage consumers to start holiday shopping earlier by extending exclusive deals throughout the season in lieu of the traditional high-trafficked Thanksgiving/Black Friday kickoff. Aviation Mall’s Marketing Director Teresa Hanley said many of Aviation Mall’s tenants are following the trend.
“We are seeing the early deals and shoppers and are encouraged by many of our tenants’ plans to break up the traditional, one-day-only, Black Friday rush,” said Hanley. “The spreading out of sales and deep discounts throughout the entire holiday season should help minimize lines and crowds. The deals to be had will be bigger than ever and available earlier than ever.”
In addition, Hanley announced that Aviation Mall will join fellow industry leaders by closing on Thanksgiving Day.
“If the challenges of the pandemic have taught us anything, it is the value of time with family. It is our hope that our guests, tenants and on-site staff will be able to spend additional time with their loved ones and re-charge during the most active shopping season of the year,” she said.
Aviation Mall has taken steps to ensure the safety of guests and employees by following guidelines issued by the Centers for Disease Control (CDC), New York state and Warren County. Masks and social distancing will continue to be required to enter the property and guests are encouraged to follow the center’s healthy shopper guidelines.
Hanley said Santa is also coming to the mall this holiday season with a scheduled return to Aviation Mall in late November, along with new safety protocols.
For more information on the upcoming holiday season or Aviation Mall’s comprehensive safety and sanitizing measures that have been implemented to help protect shoppers, tenants and employees visit www.shopaviationmall.com/safety.
Guests are reminded to check the individual hours of tenants by visiting www.shopaviationmall.com.