The Lake George Regional Chamber of Commerce 2021 Four-Seasons Travel Guide is out, featuring “pro tips” for visiting the region.
It also has photography submitted from locals and visitors alike in an effort to spotlight the people that mark the region as a destination.
Chamber officials said the submitted photography and pro tips will also be used in a social media campaign and considered for the 2022 Travel Guide. Photos and pro tips are continually being accepted via this link.
The guide, which is available in both print and digital format, includes a lodging grid to help people sort through the region’s many accommodations. It also has Chamber member listings of attractions, dining, shopping, and other businesses.
This year’s guide also includes interactive features such as a coloring page and word puzzles to provide some extra activities for people of all ages.
The Chamber prints 70,000 copies of the guide annually and distributes them strategically around the Northeast, at AAA offices and through direct mail, by request.
“With COVID-19 restrictions and new intel from where our visitors were coming from, we were able to readjust our distribution plan in 2020 to place the guides where they’d be most likely to be picked up. In 2021, we made similar changes to our distribution plan to match current intel,” said Executive Director Gina Mintzer.
This year’s cover features Luke Dow Photography’s “All Four Seasons Combined,” a composite photo, as well as a collage of submitted photos showing various activities people can enjoy in the region.
The 2021 travel guide was printed by Freeport Press of Ohio without any special coatings, in an effort to provide a publication that is as environmentally friendly as possible, officials said. It was also printed with water-based ink, which is thought to be more environmentally responsible than other options.
Print copies of the Travel Guide can be requested on lakegeorgechamber.com or by calling (518) 668-5755. The digital version can be accessed at lakegeorgechamber.com.
The Lake George Chamber of Commerce strives to drive year-round tourism to the region while fostering a vibrant business community. Its membership spans several counties in New York, offering programs and services to assist area businesses including the operation of the Taste NY Vending Market at the Adirondacks Welcome Center, located on the I-87 Northway between exits 17 and 18, staffing the Lake George Village Visitor Center and operation of the Adirondack Craft Beverage Trail.
Learn more at lakegeorgechamber.com.