
The Lake George Regional Chamber of Commerce’s 2023 Four-Seasons Travel Guide features eight additional pages and a robust distribution strategy with increased circulation.
The guide is now available.
Some highlights of the new 60-page travel guide include a reader submitted travel pro tips and photos, a color-coded area map and a lodging grid to help people sort through camping and accommodations amenities.
There are also 400-plus member listings including attractions, dining, shopping and more, facts about Lake George and a Lake George Region trivia section.
The submitted photos and pro tips will also be used in a social media campaign. Photos and pro tips are continually being accepted for social media and the 2024 Travel Guide via this link.
The Chamber produces the Travel Guide in-house and increased the number printed from 70,000 to now 75,000 copies. The guide is also available digitally.
They are strategically distributed around the Northeast, at AAA offices, and across the U.S. and Canada through direct mail by request.
“With new data from where our visitors were coming from, we were able to readjust our distribution plan to match current intel. The guide was so popular last year we decided to increase the number printed and add pages,” said Chamber Executive Director Gina Mintzer.





