The Adirondack Winery ninth annual Drink Pink breast cancer awareness fundraiser brought in a record $14,800 for Making Strides Against Breast Cancer of the Adirondacks, organizers said.
During the month of October, a portion of every purchase made at Adirondack Winery was donated to Making Strides. With the support of its customers, the winery was able to raise nearly $3,000 more than the initial $12,000 goal it set in September.
“We are once again honored to be the top fundraiser of our local Making Strides celebration,” said Adirondack Winery President and co-owner Sasha Pardy. “This disease has touched far too many people and our Drink Pink fundraiser gives us an amazing opportunity to give back to our community and support this incredible organization.”
Adirondack Winery was the flagship sponsor of the local Making Strides event in Glens Falls on Oct. 24. Together, dozens of teams raised $50,000 for Making Strides Against Breast Cancer of the Adirondacks.
Making Strides is an event held across the country, organized by the American Cancer Society.
Over the past nine years, Adirondack Winery has raised over $80,000 for Making Strides Against Breast Cancer of the Adirondacks during its Drink Pink fundraiser.
The winery raised funds this year in a variety of ways, including the sale of over 1,100 bottles of its Drink Pink Berry Breeze, a limited-edition version of its mixed berry rosé that has a pink cap and label. Much of the donation was also raised via the sale of raffle tickets, for wine, accessories and prizes generously donated by winery partners and supporters.
The winery also held two Uncork and Craft Events where attendees could enjoy wine glass candle-making with Wax ‘n’ Wix and wine glass painting with Adirondack Sip and Canvas.
Officials said next year’s 10th annual Drink Pink Fundraiser may be its biggest one yet as the winery is currently expanding its Queensbury winemaking facility and building a new tasting room there.
The new 14,000-square-foot facility will include outdoor seating, wine by the glass, winery tours, a private room for the fundraiser’s crafting events and more.
Drink Pink sponsors included Waterloo Container, True Brands, Wax ‘n Wix, American Oak Distillery, Lake George Steamboat Company, Boardwalk Restaurant, Creations by DM, Holiday Inn Express Queensbury, Barkeater Chocolates, and The Log Jam Restaurant.