
When we get ‘the other side’ of this shutdown, it will be critical to hit the ground running. Here is what you can do NOW.
Start with your business plan. A reboot will allow you to challenge whether your business is headed in the right direction. Consider whether you have the right product mix. Are you focused on the right markets? Which products or services provide you the best margin? Which have the most need in your market? You can adjust your strategy now, while you have time.
When given the all clear – quickly notify customers that you are back. Use social media. Use ads. Most importantly, call them! Make sure your sales teams are armed with your adjusted plan and reach out to as many customers as possible. It is critical that you re-establish relationships.





