
By Gina Mintzer
The Lake George area’s tourism industry is responsible for an estimated 9,100 jobs and an annual economic impact of $629 million. Visitor spending in the region produces millions of dollars in sales tax revenue that offsets local property taxes and supports essential public services.
When the COVID-19 lockdown began, the Lake George Regional Chamber of Commerce continued to operate remotely, recognizing the need for strong communication between staff, board of directors, members, partners, and clients.
We quickly reacted, doing our best to monitor rapidly changing information and share that with our community to help them navigate this unprecedented time. During the lockdown we surveyed the business community in an effort to get information on their needs and then advocate on their behalf.
Realizing the potentially devastating effect of COVID-19 to our tourism economy, businesses and government embraced a collaborative spirit.